This award identifies and rewards companies which have launched the most innovative new product/service in the North East in the calendar year 2018.
Judges will consider all aspects of an innovative new product/service launch, including research and development, launch activity and the actual or likely commercial success of the product/service. Key success factors will include; degree of innovation, time taken to market, design process/best practice, market edge, USP, potential for growth/competition and profitability. Other factors might include job creation/safeguarding, environmental sustainability, use of teamwork, project management capability, customer delight/novelty factor and use of market research. Development to prototype stage only is expressly excluded from this award.